MREA and Milwaukee Shines launch pilot group-purchase program to provide lower cost solar options; free info-seminars this month
May 4, 2012
The MREA is partnering with the City of Milwaukee’s solar program, Milwaukee Shines, to launch a pilot group purchase program called the Milwaukee Power Pack. Since the inception of the Milwaukee Shines program in 2008, Milwaukee’s solar capacity has grown significantly. The Milwaukee Power Pack is designed to build on this trend by engaging consumers with targeted outreach campaigns that provide potential customers with a simple solar system option to explore for their home. Group purchase programs have been successful at reducing the cost and increasing the number of solar installations.
The Milwaukee Power Pack program takes a slightly different approach to the group purchase idea. The program provides a way to build the local solar industry and local solar workforce while providing a lower cost to customers. This program will reduce marketing, outreach, and education costs for individual installers. Cost savings will also be realized through sourcing products from local companies.
The Milwaukee Power Pack program, the first of its kind in the United States, reaches beyond simply a low cost for home owners. The program will market solar in a new way, helping a customer understand the cost of solar by marketing a one-sized system that is designed for Milwaukee’s housing stock. The program supports local manufacturers, builds a customer base for installers, and makes it easier for customers to say ‘Yes!’ to solar. By coupling locally produced products with education, marketing and a trained local workforce, customers will take advantage of record low costs for solar electric installations in the Milwaukee area.
Upcoming Solar Power Hours:
Sat, May 5 Outpost Foods – Bay view 9:30 am
Wed, May 9 Helios Solar Works 5:45 pm
Mon, May 14 Outpost Foods – Wauwatosa 6 pm
Tues, May 22 Outpost Foods – Bayview 6 pm
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